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Second Life Podcast: Chriselle Lim

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It’s hard to imagine a world without digital creators, but there was a time when a few digital influencers were paving the way for the future of the industry. At the helm of the revolution of digital content creation was Chriselle Lim. Lim began blogging back in 2008, and just three years later, she launched her website and Youtube channel, The Chriselle Factor. Today, she has garnered over five million followers across her various platforms and channels, inspiring women worldwide through her unique perspective on beauty, fashion, and lifestyle. Lim also co-founded CINC Studios, a creative studio specializing in visual, digital, and social communication for beauty, fashion, and lifestyle brands.

In 2020, Lim made a major career shift into an industry no one was quite anticipating. She co-founded Bümo, a platform bringing licensed educational childcare to the workplace. Bümo, a platform that is operational both online and in-person, is dedicated to reimagining what the future of family and work looks like by providing parents with creative solutions to thrive in their career while also supporting their children’s development. Bümo is a modern company shifting the narrative for parents—especially as they begin to return to the workplace after the past year. Rapidly expanding, Bümo just opened its first location at the Westfield Century City shopping center and has raised a $3.5M seed round that includes support from Jessica Alba, Rebecca Minkoff, Alli Webb, Whitney Port, Coco Rocha, Vivian Chou, and more. Lim has evolved Bümo even further by launching the Being Bümo podcast, where she hosts honest and inspiring conversations for parents.





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7 Easy Summer Outfits You Probably Already Own

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You never know what your day is going to throw at you, so when it comes to getting dressed in the morning—which is usually among the first few steps—the simpler the better. One way I like to streamline the getting-ready process is by keeping a mental and physical registry of outfit ideas I know I can quickly put together and that won’t let me down. Occasionally, I do this by saving various posts from stylish women I love to follow on Instagram in an “outfits” folder, referencing it, and committing to memory those I find most useful for me. With that in mind, today I figured I’d share some of the combos I’m aiming to try this coming week.

From comfort-centric looks to more dressed-up, feel-good ’fits, below are seven outfits that I recently came across that are entirely made up of basic pieces I already own and, of course, are cool enough to wear on repeat. To see each one and shop them along the way, just keep scrolling.  



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The 10 Biggest Summer 2022 Trends, According to Zara

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Summer is fast approaching, and if you’re getting a head start on shopping for the months ahead, the good news is that some of the coolest pieces for the new season are already dropping at retailers. After taking a recent scroll through Zara’s new arrivals, I could see it’s clear that summer mode has arrived and with it a preview of some of the biggest trends to know about. So which ones are key to invest in for 2022?

While there are plenty of trendy items sitting at Zara, I took a look at some of the overall trends that had a major presence. From the sandals that are about to be big to the latest swimwear trends to the new take on cutouts, there are some cool Zara summer trends to have on your radar right now. Ahead, see the 10 I would recommend adding to your shopping cart for summer 2022.



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100+ Tabs Later, I Found the 34 Best Finds for Summer

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My Chrome browser hates me. No really, it does. And I can’t blame it. In the quest to never be late to discovering anything from any brand or retailer—the big ones and the small ones—I have a tendency to overload my browser until the top bar looks like the top of everyone’s Instagram Stories on Met Gala night. And when it inevitably goes kaput, I restore them all, which is exactly what you’re not supposed to do. Alas, after countless restores, a good few hours, and over 100 shopping tabs, I finally did it—I found all of this summer’s best buys.

From brand-new arrivals at Zara, Mango, and H&M to the luxury items from Blumarine, Loewe, and Prada that are about to consume your feeds, the 34-part list ahead is a one-stop shop for crafting the ultimate summer wardrobe. There are dresses and skirts—maxi and mini of course—perfectly tailored trousers, and all the shoes and handbags you could ever want. Now, all you have to do is pick the ones you want. 

Keep scrolling to shop summer’s sartorial VIP list. 



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